Balakrishnan Sethuraman has worked in a number of industries in the course of his career, spanning 38 years. After obtaining a Bachelors Degree in Economics, Political Science and Sociology (St. Joseph’s, Bangalore), and Masters in Development Administration and International Marketing Management (American University in Cairo), he dabbled in Industrial Chemicals (Shriram Group, India) and FMCG (Unilever, UAE), before moving into media as the Head of Circulation for Gulf News in Abu Dhabi, UAE. After a 5 year stint of eclectic work mix in Canada, ranging from insurance to the printed circuit board industries, he returned to the UAE on a project for India Today in 2000. He rejoined Gulf News in 2002, leading circulation and international sales for the group. It was his engagement with field teams that piqued his interest in social welfare, and he joined WHP in 2015 as their Business Development Advisor, using his communications skills creatively to forge global partnerships. Bala is also engaged as an independent Business Advisor for leading international publications in the MENA region.
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